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Sector Snap: Online Shopping

20.02.2007 19:12 Shopping - Source: Forbes

Amazon.com Inc. shares climbed on Tuesday following an upbeat report on consumer satisfaction among U.S. Internet shoppers from the University of Michigan.

Americans' satisfaction with e-commerce - including online retail, travel, auctions and brokerages - improved for the second year in a row, scoring 80 on a 100-point scale. The score was less than a percentage point away from its all-time high, reached in 2003.

The University of Michigan's American Customer Satisfaction Index, updated each quarter, ranks about 200 companies in 43 industries, asking customers to evaluate the products and services they bought.

Overall customer satisfaction rose 2 percent from a year earlier to 74.9, the highest score since its start in 1994.

In the e-commerce category, Barnesandnoble.com, the online arm of book store chain Barnes & Noble Inc. and Amazon.com scored the highest. Customers at eBay Inc. were slightly less satisfied, but the company still led online auction sites with a score of 80.

Amazon's shares rose $1.06, or 2.6 percent, to $41.39 in afternoon trading on the Nasdaq Stock Market. In the past 52 weeks, the stock has changed hands between $25.76 and $43.25.

Shares of Barnes & Noble inched up 8 cents to $42.98 on the New York Stock Exchange.

Ebay's shares gained 16 cents to $33.78 on the Nasdaq.

Discount online retailer Overstock.com Inc.'s shares jumped 52 cents, or 2.9 percent to $18.76 on the Nasdaq.

Shares Blue Nile Inc., an online jewelry store, inched up 12 cents to $38.72 on the Nasdaq.

Copyright 2006 Associated Press. All rights reserved. This material may not be published broadcast, rewritten, or redistributed

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